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Campaigns

Creating a campaign

How to create a campaign, define target groups (ICP), and configure outreach settings.

What is a campaign?

A campaign is the main organizational unit in Searchlize. It combines:

  • Target group (ICP) — definition of your ideal customer
  • Email templates — message content for potential leads
  • Outreach settings — schedule and sending limits

Creating a campaign

  1. Go to the Campaigns tab in the sidebar.

  2. Click New campaign.

  3. Fill in the name and optional description.

  4. Go through the wizard steps:

    • ICP — define your ideal customer
    • Templates — prepare email content
    • Settings — configure the schedule
  5. Click Publish to make the campaign ready for use.

Note: Only published campaigns (with wizard_step = done) can be used for searching and sending.