Leads
Lead statuses
Understand lead statuses: new, queued, sent, replied, archived.
Lead statuses
Each lead has a status that indicates its current state:
| Status | Description |
|---|---|
| New | Lead accepted, awaiting action |
| In contact | Email sent, waiting for a reply |
| Replied | Lead has responded to the message |
| Meeting | Meeting/demo scheduled |
| Customer | Lead has become a customer |
| Rejected | Lead doesn't fit or showed no interest |
| Inactive | No response after several contact attempts |
Changing status
You can manually change a lead's status in the detail view. Changing the status may trigger automatic actions:
- Replied → notification of a new message in the inbox
- Customer → lead is archived
Tip: Regularly updating statuses helps with reporting and analyzing campaign effectiveness.